The job market is moving at a fast pace. Equally important, the landscape of recruitment is changing dramatically. Recruiters and talent acquisition teams have moved beyond CVs, the traditional hiring practices and on-site recruitments. More and more trends are introduced every other day. As a result, the recruitment decisions are now made with greater knowledge of the candidates, the market or the industry. Today’s highly competitive recruitment world requires revolutionary steps indeed. As we get further into the year 2024, we must reshare the hiring process to keep up with the industry trends. These trends could be your guidelight towards the shifting parameters of the market. Navigating through the uncertainties, now more than ever, recruiters could adhere to these 7 popular trends to elevate their game.
Accepting Employees as Assets
Engaging candidates and employees within the organisation is a common practice. Truth be told, those Fun Fridays are not that fun anymore. More and more candidates are looking for flexibility, appreciation and job satisfaction. To bring and retain top talents, the experience should be more enjoyable. Workers recognise a positive office culture and would choose that over a hefty paycheck. Any day. Similarly, promoting work-life balance could also keep them looped. Wellness programs, supportive policies and flexibility in working would go a long way. When employees are kept as assets, they contribute to the benefit of the organisations with more productive and long-term commitment.
Continuous Learning
It will come as no shock that the GenZ have a shorter attention span than the previous generation. Microsoft found out in their 2015 research that the average attention space of Gen Z individuals was only 8 seconds. Even within a work environment, they are always looking for more tasks to perform and more skills to develop. Furthermore, a lot of employees switch jobs because their previous company has no room for learning left. When looking for a new job, this becomes a key desire from the organisation. To draw talents, recruiters need to meet them midway. By facilitating continuous learning and training, open feedback and investing in the development of the candidates and existing staff, recruiters can beat the competition. Not only that, it strengthens their internal capabilities as well as brand value.
Branding
This is the era of digital media. And it is time we utilise its power to improve branding. For recruiters to attain the right employees, it is crucial for them to have a brand value and name to precede their pitch. It is vital to position the brand before the public eye. The recruiters coupled with the marketing team can establish and strategies social media platforms. Have a good testimonial from an employee? Put it on social media. Tough day at work? Have an employee share the story. Follow a trend or break a myth. It is time to reach out of the traditional way of recruitment and put yourself out before candidates so they reach you. Additionally, recruiters can also strengthen their referral programs.
Leveraging Automation and Other Technologies
Recruiters have forever wanted easier talent sourcing and candidate pool management. The technology of today makes it possible. There has been a notable shift in the advancement of technology in recent years. Recruitments, explicitly, can take a big chunk of that home. AI is involved in resume analysis, predictive analytics, chatbot messaging and so much more. Additionally, we might witness the introduction of laws and regulations to regulate the use of AI. Consequently, the trend of making employees familiar with the latest technologies is witnessing a sharp rise. A recent IBM report noted how entry-level positions experience the effects of AI recruiting and automation. It also recommends a future-focused approach infused within the recruitment strategies.
Diversity and Inclusion
Global businesses are fueled by diversity and inclusion. It not only brings different viewpoints but it also brings innovation and creativity. Diversity metrics including gender, locality and religion among others invest in the company’s value in the job market. Recruitment spheres, too, focus on installing these fundamentals. The job market is anticipating the efforts to go wider in 2024. Recruiters must draw procedures to bring in applicants from a variety of backgrounds.
Hiring Contingent Workers
One of the best ways to include diversity is by hiring contingent workers. Talent acquisition teams are inclined towards hiring candidates to work remotely, on projects or for gigs. The implications have been dramatic. Organisations can tap into the global job market to hire employees despite geographical constraints. With better access to candidates, they have a wider net to acquire the perfect candidate – a notion not feasible to achieve when hiring locally. Not only that, they have the opportunity to work with specialists with diverse portfolios. All while saving the company funds utilising in hiring and management of the new candidates as well as employees.
Job Transparency
The candidate-driven market is making a move towards an employer-driven market. Candidates are adopting awareness about their roles, expectation as well as salaries. For a thousand candidates, there are a similar number of jobs and yet vacancies go unfulfilled. The precedent of this issue is the cloudiness of job roles and salaries. Candidates wish for job transparency and clear communications. This includes defined roles and responsibilities, salary information, assessments and promotions. Moreover, this resolves the pressing issue of gender-biased pay structures.
Conclusion
The recruitment team need to be on their feet. To keep up with the trends, they too need to upgrade their skills and knowledge. Luckily, with the use of automation, they can save valuable time to utilise in areas demanding their attention. While they faced plenty of uncertainties in the years followed by the pandemic, 2024 could be the year to make up for the shortfall. There’s always an option to outsource your requirements to an expert.
Connect with Eximious Global to discuss your recruitment needs.
